Daytona State College Public Broadcasting:
Public Television with an Education Priority

Daytona State College Public Broadcasting is a non-commercial, educational television station and PBS affiliate that reaches more than 1.6 million people throughout Volusia, Flagler, Orange and Seminole counties. As a department of Daytona State, its state-of the-art digital television facility and production staff are the heart of a two-year degree program in Digital Television and Media Production. The program is the only one of its kind in Florida where students get real-world production training in a demanding, professional setting from the day they attend their first session.

In addition to quality programming from PBS and other regional program providers, Channel 15 offers a variety of locally produced programs intended to inform, educate and entertain viewers, and put Central Floridians in the spotlight. Daytona State College Public Broadcasting is one of only 10 public television stations licensed to a community college in the country.

On June 11, 2003, Daytona State College Public Broadcasting complied with the FCC (Federal Communications Commission) mandate to begin broadcasting digitally. In October 2003, the station completed its digital construction and installation and subsequently began delivering four separate streams of programming to viewers with digital television sets throughout a Central Florida nine-county span. Coverage now expands to Brevard, Osceola, Lake, Sumter and Indian River counties.

The current four streams of programming are:

1) a replication of Daytona State College Public Broadcasting's current analog channel;
2) The Daytona State Education Channel;
3 The Florida Knowledge Network, which comprises programming for the K-12 audience and
4) The Florida Channel, which provides coverage of the Florida Legislature.

A committee of 35 college employees, representative of all disciplines and aspects of the college, is currently working to analyze the best uses for the Daytona State channel. As a result of the initial research, the group has determined that there is a wealth of opportunities for using the channel to benefit the college. Exploration into college marketing, curriculum development and/or expansion of our presence with business and community partners in the new coverage area is currently under way. With 80 percent of households expected to be converted to digital technology by 2008, the group will be experimenting and exploring all of the options in preparation for complete rollout between now and 2009.

Students and volunteers are an essential part of the Daytona State College Public Broadcasting production team. Throughout the year, college staff and students may also get involved by volunteering their time during a special event, pledge drive or other local production. Assignments range from running a camera, to assisting with mailings, to serving as a tour guide. For more information, contact Bruce E. Dunn, associate vice president and general manager, at (386) 506-4576.

rev. 3-03-08

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